We actually started
out in the jingle business in New York back in 1975 and have done hundreds
of commercials to date...Please feel free to consult with us reguarding
your business project. Super Markets,
Banks, Jewelry Stores, Car
Dealers, Card Shops, News Broadcast TV, Furniture Stores, Night Clubs,
Malls, Real Estate Agencies...and many more.
can create a musical idea to your slogan or ideas to give your product
or business a particular sound so it can be easily remembered by your potential
customers. Also, if you are interested in advertising you product
or business in a different language market (English or Spanish), Hot Tracks
can translate you existing jingle to capture the same essence and message
you are trying to transmit, or can create a new one from scratch in a different
musical style that will appeal more to the new market you are trying to
capture. ANR Media utilizes industry standard Digidesign Pro Tools for
all digital recording and editing of Jingles which makes it easy to transfer
sessions between studios equipped with Pro Tools.
information on jingles, email your questions...see contaci info below.
have a script or idea to advertise your product or business, Hot Tracks
can create your Radio Spot with professional voice over talents, add music
beds, effects and even translate your idea in a different language (Spanish
or English). Hot Tracks utilizes industry standard programs for all
digital recording and editing of Jingles which makes it easy to transfer
sessions between studios equipped with Pro Tools.
Jingle Package A
Strings, Brass, Singers) ($9500)
rhythm track includes live drums + percussion (2 players)
instrumental track includes guitar, piano + bass (3players)
string arrangement includes 4 violins, 2 cello + 1 viola (7 players)
brass arrangement including 2 trumpet, 2 trombone, 2sax (6 players)
arrangement with backup vocal chorus + group of solo lead vocalists
(2 male +2 female)
Jingle Package B
horn or string arrangement
bass drums guitar (4 players)
share leads and backgrounds
Jingle Package C
music tracks sampled and sequenced
pricing based on production cost !
Jingle Package D
pricing varies depending on if music is programmed, recorded with musicians,
how many voices or type of voices you want, how many versions you want,
if we have to translate lyrics etc.
Package D - 1
Jingle starts at *$1000.00 per Jingle. This includes:
pre-production of up to three musical ideas (only one of the three will
be used as a final for production).
of your slogan or idea.
CD's with a 30Sec. version, a 1 Min version and a 1 minute only music version.
to use the Jingle royalty free as many times as you'd like and anywhere
Spots Pricing varies depending on how many voice over talents you
want, if using music background or not, specific effects if we write the
script(s) and how many versions etc.
D - 2
Spot starts at *$600.00 per spot. This includes:
over talents (male/male or male/female).
4 hrs. studio time (recording & editing).
looped based music.
to use the spot as many time as you'd like and anywhere you want.
Do You Need A Jingle?
1. A jingle creates greater
- A talking spot goes in one
ear and out the other. A jingle sticks in people’s memories forever.
- If you play your jingle as
often as you play your talking spot, people will remember you far better.
2. A jingle lasts longer on
- The same song will not get
tiresome when played for years. Try that with the same speech.
3. A jingle SAVES YOU MONEY
because you don’t have to run your ad as often.
- You can cut the number of
times you play the spot because it is more memorable.
4. A jingle creates a distinctive
- “The jingle makes it sound
like they have good food.”
5. A jingle builds a favorable
attitude toward the advertiser.
- “That sounds like a fun place
6. Radio will feature a jingle
in the ad spot rotation.
- The order of ad spots is
not random. Jingles get pushed to the front of the rotation, along with
long-time or national advertisers, because the music doesn’t jar people’s
attention to the fact that there is an ad going on and makes for a smoother
transition to the ad rotation.
- A jingle will therefore be
less likely to be tuned out. People haven’t bothered to switch the station
yet, and the jingle is not as annoying as other forms of advertising.
- You will be heard by more
potential customers, so you get more for your advertising dollar.
7.A jingle cuts through radio
- It stands out from talk-over-canned
music, all talk ads, etc.
8. Many major companies use
- Having one puts you in their
- You gain extra prestige by
having your own jingle.
- McDonald's is one of the
most successful companies in the world in part because all of their advertising
campaigns have been spearheaded by jingles. You can probably sing one right
9. A jingle translates easily
to secondary media (TV, print, etc.) -- Saving You Money!
- Suggestion: Run an ad on
the air for a month, then run it in print only for a month (which is much
cheaper). People will walk in singing your ad.
- Even if you only run a radio
spot during certain seasons, people will still remember your name and song
10. If you have a jingle and
your competition does not, YOU WILL WIN!
11. Research Shows!
- A Yale University study featured
in the NY Times showed that when people were exposed to the same information
in song and speech form, they remembered ten times more information when
it was in song form.
12. People tune into radio stations
to hear music.
When they hear something else,
they tune out. A jingle makes listeners keep listening - because it's music.
13. A jingle becomes AS IDENTIFIABLE
as your logo/slogan.
Over time, as it rattles in
the minds of listeners, it stretches a small company’s advertising budget.
It helps a small business to be heard above the din of the radio.
us for a free consultation.
Hot Tracks Recording Studio / Rick Colfer
7525 Belair Rd.
Baltimore, MD 21236